Monday, July 8, 2013

Unwind Your Mind: Mood and Theme

In the 1950's, a new American dream was born. People no longer had to deal with the dirty overcrowding of living in a city. They were afforded the luxury of moving to the suburbs, with a yard, a wife, and a dog. For many decades, this was the dream. Everyone would live in a house with a fence and a garden. These days, this is no longer the case, especially for my generation. It seems we have decided to return to the early 20th century and stay in the city. While city living is attractive, it has some definite drawbacks.

Although housing costs are often higher in major cities, transportation is usually easier and cheaper. Many people's jobs are also located in offices within major cities, so living there makes for an easier commute to and from. Aside from the practicality of living in a city, there is also glamour that comes with living in a city. Songs, TV, movies, and other media are constantly romanticizing city life. Cities are the cultural hubs, containing the most cutting edge in food, fashion, and other industries. In cities you can have adorable serendipitous moments that wouldn't happen in rural areas.

Despite these advantages, city life also has side effects. The problems with early city life are still in place in many urban areas. Cities are often plagued with more crime than outlying areas, simply because the population is more dense and it's easier for criminals to hide amongst others. In addition to crime, cities have other problems such as cleanliness, crowding, and more people trying to live from fewer natural resources. Perhaps the biggest problem with living in a city is the loss of privacy and relaxation.

In the hectic times we live in, people rarely stop and unwind. This is the inspiration for my trend boards. I feel that an urban getaway will start to come into fashion. Loose and luxurious fabrics, hoods, scarves, and other elements that strive to create a small piece of comfort in a concrete jungle will come into style. 


The Ostrich Pillow may become a hot trend in the coming years, as people seek an oasis away from strangers and coworkers but don't have time for a nap at home.


Hoods and scarves provide comfort and warmth in winter months. Like a hug for your head.


Materials like down evoke a feeling of calm and relaxation.

Fall/Winter '15: Unwind Your Mind.



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